THE LAND IS GREEN BUSINESS PROGRAM/BOOK LAUNCH

Entrepreneurs occupy a central position in a market economy. For it's the entrepreneurs who serve as the spark plug in the economy's engine, activating and stimulating all economic activity. The economic success of nations worldwide is the result of encouraging and rewarding the entrepreneurial instinct.

A society is prosperous only to the degree to which it rewards and encourages entrepreneurial activity because it is the entrepreneurs and their activities that are the critical determinant of the level of success, prosperity, growth and opportunity in any economy. The most dynamic societies in the world are the ones that have the most entrepreneurs, plus the economic and legal structure to encourage and motivate entrepreneurs to greater activities.

The mandate God gave us is to raise men and women of purpose in business that will have the understanding of seasons of opportunities, and know how to maximise it for the development of our great nation. I chronicles 12vs32.

The benefit of entrepreneurship development programme in any nation cannot be over emphasized.

1. Entrepreneurs reduce the rate of unemployment and provide jobs to the people.
2. Entrepreneurship, helps the economy of any nation to grow and flourish.

The Land Is Green Business Breakfast Meeting is a platform where

1. We empower people with information that will transform their business.

2. We provide the necessary platforms that will help people to maximize opportunities within the life time of the opportunities.

3. We connect them to the right network that will mentor them to help reduce business mortality rate.

4. We raise champions and men of influence in various fields eg- IT, Properties, Manufacturing, Media, Service and so on.

5. We raise leaders that will make change happen- The success and failure of a nation, business or organization can be traced to the kind of leaders they have or their system of government. No nation will grow beyond the quality of leaders they have (and we are not talking government only here).

Lastly, the wealth of a nation depends on the wealth of their entrepreneurs. When we have more entrepreneurs, more wealth will be created for the people.


Join us for The Land Is Green August Special/Book Launch

THEME: Growing The Nigerian Economy Through Entrepreneurship Development
DATE: Thursday, Aug. 13, 2015
VENUE: Education Hub, City Hall Lagos Island.
TIME: 10 am (Registration and Exhibition starts 9am)

Speakers are

– +Kehinde John Olagbenjo – Host/Founder

– Tomi Davies – Lagos Angel Network

– Taba Peterside – GM/ Head, Listing Sales& Retention The Nigerian Stock Exchange

– Ndidi O. Nwuneli (MFR) Founder/Director; LEAP Africa

Senator – Babafemi Ojudu – Ekiti Central Senatorial District.

Also Ecobank, Leadway, UBA, GTBANK, Heritage Bank, KBL, Cornerstone, Microsoft, Rise Network and many other great organizations will be around.

Register on www.kjoworld.com or http://thelandisgreenaugustspecial.eventbrite.com

For partnership, advert and exhibition pls. call 08083535857.

Www.kjoworld.com
Www.smebusinessplatformng.com
Www.enterpriseradiong.com

The Land Is Green - Kehinde Olagbenjo(co-founder) #inthespiritofenterprise

Our entrepreneur today is more like a "Multi-preneur". You'll understand why I call him this when you read his interview. Kehinde is an octopus. Lol. He also has a lot of experience working with entrepreneurs and so I took the liberty of picking his brain to get some tips for us! So get your notepad and pen and take notes! Hehe.

Enjoy.....

http://www.lifewithoutpants.com/ - Another cool site for entrepreneurs and I love this picture!

Tell us about yourself

I am kehinde Olagbenjo co- founder The land is green limited. Associate consultant SME Business Platform and the CEO of 3m Global Resources Limited, an IT and media services firm set up to offer IT and Media services to businesses and individuals with the goal of helping them increase their customer base and sales through cost effective Bulk SMS messaging (www.smsmak.com), Website Design and development ,e-Commerce business www.alaba-intl.com and (www.madeinnaija.com.ng)

We also train SMEs (small, medium enterprise) and We have organised several seminars that have changed businesses positively and published over 20,000 business bulletins.

As a writer I have co-authored the best selling Book -The Land is green for Entrepreneurs. And finally we run a weekly radio program for SMEs (SME Business Platform) on inspiration 92.3Fm every wednesday by 3.30pm.

Last year I won 2 awards by Nigerian Entrepreneurship Recognition Awards As the most outstanding website designer of the year for alabaonline www.alaba-intl.com) and 2012 S.D.E.A (Success Digest Enterprise Award) young entrepreneur of the year.

How did you get into business?

I have been nurturing the dream of owning a business since when I was young. My mother ran a couple of businesses and I also I sold one or two things when I was young and when I got into school to study mass communication I fell in love with a course,  Entrepreneurship development program. Today I am on my own and I have been helping people to run their businesses also.

How did you finance your businesses?

Apart from having my own businesses I am a multi-talented person, I play and direct music productions and from this I was able to raise about N60k for my first book. In 2008 and I raised another N150k through my savings as well as a loan from a friend to register my first business name and start my sms business in 2010

Starting a business is not expensive if you have the right knowledge and relationship.

Having worked with a lot of entrepreneurs, what would you say is their greatest challenge doing business in Nigeria?

From my experience over the years as an SME consultant I have come to understand that money is not the reason many have not launched their business idea, but the lack of determination and skill.
For you to succeed in life you have to start with what you have not with what you don't have. To get anywhere in life, you have to start from somewhere or else you will get to nowhere.

There is always something you can start with in life. The issue with SMEs is that we tend to focus on what we don't have and neglect what we have.

There are many free things around you that you can use to start your business but the question is, how have you been able to identify what you have? Can you use what you have to the advantage of your business? People are afraid to invest in new business ideas so there is a level you have to push your business to before you can begin to attract investors.

Another thing is, lack of quality information and wrong mindset. The way an entrepreneur thinks is different from the way an employee thinks. It will be impossible for you to become an entrepreneur with your employee mindset. You have to think like an entrepreneur. Being a successful banker, manager does not guarantee you that you will succeed as an entrepreneur because most employee think about salary increment, security, strike, public holiday, thank God is Friday and you can’t control a successful business with such mentality.

You have to start thinking as an entrepreneur. Entrepreneurs think about ideas, risk, opportunity, freedom, expansion and so on. For you to succeed as an entrepreneur you need to get information on entrepreneurship. 

What will advise would you give to anyone looking to start a business

They need the following;

1. Business idea- and you must understand that there is difference between business idea and business opportunity. It is not every business idea that will lead to business opportunity.
For you to call your business idea a business opportunity you must ask yourself the following questions

A. Will my business idea solve a problem for people?

B. Are people desperate or willing to have my business idea or is my business idea relevant to their needs?

C. Is there a market for my business idea or people willing to buy my solution?

D. Do my target audience have the resources to pay for my business idea?
You need to answer these questions correctly to know if your business idea can be translated into business opportunity.

2. Develop a business plan for your business idea. Organise it in a way that it will be attractive to investors. Nobody will invest in you without a business plan.

3. Start with what you have. Before you will convince people to invest in you they want to see that you have put in something yourself. Use free resources around to promote your business.

4. Develop strong relationship. I have achieved many things in life and business due to quality relationships. There are lot of things you will get for free or at a reduced price if you build strong relationships.

As an entrepreneur you must not only discover, recognise or perceive business ideas, it goes beyond that. As an entrepreneur you are a leader and you must be able to manage what I called six Ms of management in order to run a successful business.

1.Man - (e.g staff, customers, partners etc)
People are key to the success of your business and you must learn how to manage people if you must succeed in life. Even if you have few resources and you know how to manage people you will succeed

2.Machine - depending on your line of business as an entrepreneur you must learn how to manage your equipment very well for you business success.

3.Money- capital for investment. As an entrepreneur you must learn how to manage your fund very well. Lack of money management is one major reason many entrepreneurs fail.

4.Market- this refers to your potential customers, your target audience, your niche market. Your product/service is not for everybody, identify your market and draw a plan on how to get to them.

5.Management –leadership- no business will grow beyond the owner. Show me your leader and I can predict the future of your business. When you grow as a leader your business will grow as well.

6.Method – your style of leadership and your method of running your business.

Kehinde John Olagbenjo
@KOlagbenjo @smebizplatform
www.smebusinessplatformng.com
www.thelandisgreen.com